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150 Elgin Street, 8th Floor in the TCC office.


Why website engagement in marketing is important

Every marketer has about a fraction of a second to keep visitors viewing their content. Otherwise, they are back to another search. Prospect judge based on relevance and value of what your website offers in solving their problem. Is website engagement a...

Why the Facebook attack on marketing looks good

Facebook put businesses on edge…again A recent ad by AD age magazine highlighted an article that portrays what the marketing world is currently facing ” Facebook cut brand networking reach once again.” Yes, they did. The most pertinent problem that...

Low conversion rate – Listen to your customers.

I’m a writer who loves making printouts in Ottawa using a popular printing company in the heart of the city. But recently whenever I go there to make copies of my books, I’m faced with a lot of bureaucratic bottlenecks I find hard to deal with. So I went...