The seven sins are not uncommon to anyone, sloth, pride and envy are at the very top of the list. Well here are the seven sins of marketing. The question is your company guilty? Here are some tips to check if your business is on track: Marketing is Equal to...
Getting a measure of the efficiency and effectiveness of your marketing activities is important and crucial to any business. This is even truer for small businesses which do not have a whole team dedicated to business analytics or SEO optimizations. Small businesses,...
This is a communication process that most marketers are tapping into. But this kind of marketing requires the marketing team to understand their customers and have a clearly defined way to satisfy them without irritating them. Most companies think that when it comes...
Customers always want to be appreciated. As a business, you should try to use simple email and print techniques to recognize your customers publicly. When this is done you are able to reinforce the loyalty, encourage them to spread your business message all over and...
There is a lot of attention given to digital marketing. Printed marketing, on the other hand, has not lost its relevance. Print materials and promotional products are physical representations of your brand and remain to be a crucial part of the success of any business...
