When you discover that you don’t have to incentivize your customers with reward or any other benefit, that is when your marketing journey just started to pay up. Customers can only come by because they love your product, service, or the personality behind the...
Every customer has a journey we are all familiar with it. To keep them successful, we understand its importance. The next topic to familiarize with would-be customer success marketing. How much effect do we have on it and what is there to know? We will cover all that...
During companies evaluation, downsizing or cutting cost, marketing budgets is usually the first to hit the chopping block in the first quarter. The event that happened between 2017 and 2018 reality, where key production firms were cutting costs and breaking ties with...
Customer segmentation hasn’t changed much from collecting the demographics of prospective buyers in order to know them better. Such tools that are used to find the sex, age, location of a person are still in business today, but they are slightly moving towards...
The holiday season is upon us and with it comes new exciting and inspiring opportunities for business and individual brands. This opportunity will make it possible for brands to connect with their current clients and potential clients through holiday marketing....