Company Blog

Benefits of Digital Printing Ottawa

Benefits of Digital Printing Ottawa

When it comes to a printing project one of the most challenging and most important decisions to make is whether or not to go for offset printing or digital printing. The two will have a difference in costs, visual characteristics which define each method and sets it...

Aim to Solve Customer Complaints

Aim to Solve Customer Complaints

When it comes to customer complaints admitting you are wrong and saying you are sorry means everything. Brand loyalty is strongly boosted with a great and effective customer service complaint handling. An increase in the number of household devices raises the...

A Business Plan Shows Your Strategy

A Business Plan Shows Your Strategy

Most people who start businesses neither have prior experience nor taken any business-related course. This is a grave challenge as all businesses no matter big or small require a business plan. Good business plans describe the business idea, business objectives,...

5 Ways to Increase Referrals

5 Ways to Increase Referrals

If you think of all the times you spent trying to increase the amount of traffic to your brand or business' website with hope for converting it from leads to sales. What would you do if you could tap into that group of potential customers and prospects without...

Drive Retail Growth with These 5 Steps

Drive Retail Growth with These 5 Steps

Retail apocalypse is no new concept to retail marketers. With the introduction of online convenience stores, endless assortments on Amazon and price transparency legacy retailers are slowly becoming obsolete. But this is not the end either retailers like Nike are...

Killer strategies to develop word-of-mouth advertising

Killer strategies to develop word-of-mouth advertising

It is no secret that for any business to succeed publicity is key. However, very few people understand how to approach media stations and end up being disappointed when their efforts to get coverage to fail. Here are some tips to help you and your business get the...

Killer Strategies to Develop Word-of-mouth Advertising

Killer Strategies to Develop Word-of-mouth Advertising

Word of mouth has been one of the world's best-kept marketing secrets when it comes to advertising. Even with the loads of money the movie industry uses in film advertisement, people still ask their friends for suggestions of what to watch. Friends and relatives are...

Good taglines help you stand out

Good taglines help you stand out

When it comes to marketing your business, the goal is to make your company stand out compared to the competition and to have your business at the forefront of where customers are looking so that you become the clear choice for the product or service that the customer...

QR codes for your Ottawa printing marketing

QR codes for your Ottawa printing marketing

The goal of your business printing products should be to get the customer to take an action of some kind. Whether that is to contact you by phone, email, visit a website or fill out a form. It can be difficult to track your print marketing responses unless you...

Your Marketing Team May be Slowing Down from Tool Overload

Your Marketing Team May be Slowing Down from Tool Overload

Your sales process needs to be efficient. If not, your profit margin is reduced and your ability to scale and make even more sales at a faster pace is greatly hindered. To solve many marketing and sales flow processes, companies often choose to adopt a variety of...